Silk carré with equestrian and web print.

In the 1930s and 40s, Gucci expanded its collection by introducing bags, suitcases, shoes, and accessories that would become true fashion icons. During the war years, the scarcity of raw materials led the brand to experiment with new materials, giving rise to the famous Bamboo Bag, characterized by its bamboo handle, which remains a symbol of the maison to this day. Shortly after, the green-red-green Web ribbon and the double GG motif were also introduced, distinctive elements that identify the brand worldwide.

In the 1950s and 60s, Gucci conquered the international market through the opening of boutiques in major fashion capitals and the patronage of celebrities, artists, and members of royal families. In the 1990s, under the creative direction of Tom Ford, the brand experienced an extraordinary rebirth, establishing itself as a leader in contemporary luxury thanks to a bold, sophisticated, and sensual style.

Having become part of the Kering group, Gucci continues to evolve through the work of important creative directors, always maintaining a strong link to its artisanal tradition. Its collections range from leather goods to clothing, from footwear to accessories, and even jewelry and fragrances, with products that represent a perfect balance between innovation and heritage.

• Gucci.
• Silk.
• Carré with equestrian print.