Silk carré ‘Mors à Jouets”.

Hermès silk “Mors à Jouets” carré. Over generations, Hermès has expanded its horizons. Under the leadership of Charles-Émile Hermès, son of the founder, the maison opened its first boutique in Paris in 1880. At the beginning of the 20th century, the third generation of the family introduced leather goods, travel bags, and accessories, adapting to the advent of the automobile.

The true momentum in the fashion world arrived in the post-war period with the introduction of prêt-à-porter, silk scarves (the famous carrés), fragrances, and accessories. Icons such as the Kelly bag (dedicated to Grace Kelly) and the Birkin (created for Jane Birkin) have become timeless symbols of elegance and status.

Hermès has always maintained a family structure and limited production, remaining faithful to an ethos of artisanal quality. Each object is carefully crafted by specialized artisans, often requiring months of work for a single piece.

In recent decades, Hermès has consolidated its status as a global luxury brand, with boutiques worldwide and a strong identity rooted in discretion, tradition, and innovation. While expanding into sectors such as watchmaking, home decor, and men's and women's prêt-à-porter, the maison has always preserved the integrity of its style.

Today, Hermès represents the pinnacle of French luxury craftsmanship, where timeless elegance and savoir-faire meet.