Nylon and fur shoulder bag.

Prada is one of the most influential luxury brands in the world, synonymous with innovative elegance and sophisticated design. Founded in 1913 in Milan by Mario Prada, the company began as a luxury leather goods and accessories boutique in the prestigious Galleria Vittorio Emanuele II. Thanks to the high quality of its materials and craftsmanship, Prada became an official supplier to the Italian Royal Family.

In the 1970s, Mario's niece, Miuccia Prada, took the reins of the brand, transforming it into a global icon. In 1979, she launched a line of Pocono nylon bags, an industrial material that revolutionized the concept of luxury. The success exploded in the 1980s with the birth of the Prada Vela bag and the first prêt-à-porter collection in 1989, characterized by minimalist lines and an intellectual aesthetic.

Prada nylon shoulder bag.

In the 1990s and 2000s, Prada became a fashion benchmark with sophisticated pieces, the use of innovative materials, and unmistakable understated elegance. In 1993, Miuccia launched Miu Miu, a younger and more experimental line. Prada expanded its empire by acquiring brands such as Church’s and Car Shoe and opening flagship stores worldwide.

In 2010, Miuccia's husband, Patrizio Bertelli, took Prada public, consolidating the group's financial success. In 2020, Belgian designer Raf Simons was appointed co-creative director alongside Miuccia, ushering in a new era for the brand.

Today, Prada continues to be a luxury icon, with collections that blend tradition, innovation, and avant-garde, maintaining its sophisticated and intellectual identity.