Forest cotton T-shirt.

Lanvin Forest t-shirt her creations quickly became popular among Marguerite's friends, leading Jeanne to expand her business and found the Lanvin maison. The fashion house stood out for the elegance and sophistication of its garments, characterized by artisanal details and fine fabrics.

In the 1920s, Lanvin expanded her product range, introducing clothing lines for children, men, and perfumes. One of the most famous perfumes, “Arpège,” was launched in 1927, inspired by Marguerite's passion for music. The black and gold bottle featuring the mother and daughter design became a brand icon.

Lanvin was a pioneer in creating a “total brand,” offering a complete range of luxury products. Jeanne Lanvin was known for her innovative use of color, particularly “Lanvin blue,” a shade inspired by Renaissance paintings.

After the death of Jeanne Lanvin in 1946, the maison went through various managements and creative directors, always maintaining its legacy of elegance and innovation. In 2001, Alber Elbaz became creative director, relaunching the brand with his feminine and sophisticated style. During his tenure, Lanvin returned to the center of the global fashion scene, with collections acclaimed and admired for their refinement.

Today, Lanvin continues to represent a symbol of luxury and style in the fashion world. The maison remains faithful to Jeanne Lanvin's vision, combining tradition and modernity to create high-fashion pieces appreciated globally.