Marmont quilted leather sandals, 37.

In the '30s and '40s, despite the difficulties caused by the war, the brand introduced innovative materials and iconic symbols, such as the diamond pattern and the bamboo handle, born from the need to use alternative resources. These elements soon became distinctive hallmarks of the brand.

In the post-war period, Gucci experienced rapid international expansion, opening boutiques in New York, Paris, and London. In the '50s and '60s, the brand became a symbol of the international jet set, cherished by celebrities and style icons. Iconic details such as the horsebit and the green-red-green Web stripe, inspired by the equestrian world, were born.

The '80s marked a complex period for the company, characterized by family conflicts and a loss of stylistic consistency. However, in the '90s, Gucci experienced an extraordinary rebirth under the creative direction of Tom Ford, who reinterpreted the brand with a sensual and contemporary edge, bringing it back to the center of international fashion.

In the 21st century, Gucci continues to evolve under the guidance of various creative directors, maintaining a balance between heritage and innovation. Today it is one of the most influential brands in the world, a symbol of Italian luxury, creativity, and distinctive identity, capable of anticipating trends while remaining faithful to its artisanal roots.

• Gucci.
• Marmont sandals.
• Rope and leather.