DG logo acetate Cat Eye sunglasses.

The first collection, presented in 1985, immediately gained attention for its vision of femininity: strong, elegant, and seductive. Dolce & Gabbana brought corsets, lace dresses, reinterpreted lingerie, and silhouettes that enhance the body to the runway, in contrast to the dominant minimalism of the time. This style quickly became the maison's hallmark.

In the nineties, the brand achieved international success. Celebrities and pop icons, including Madonna, contributed to the global spread of the brand by wearing its creations. During these years, Dolce & Gabbana expanded its offering: in addition to women's and men's prêt-à-porter, it introduced accessories, bags, footwear, fragrances, and lifestyle lines.

One of the most characteristic aspects of the brand is its ability to transform symbols of Italian culture into elements of contemporary luxury. Sicilian majolica, floral prints, Baroque references, religious motifs, lace, and artisanal craftsmanship become iconic codes of the collections.

In the 2000s and beyond, the maison consolidated its presence in the global luxury landscape with boutiques worldwide, Alta Moda collections, and exclusive projects. Dolce & Gabbana remains faithful to its identity, celebrating Made in Italy with passion, creativity, and attention to detail.

Today, the brand is one of the most famous symbols of Italian fashion: a universe that unites tradition, innovation, sensuality, and culture in a unique and immediately recognizable style.