Long wool and cashmere coat, 44.

The true turning point came in 1879 with the invention of gabardine, a waterproof, breathable, and resistant fabric that revolutionized outdoor clothing. Thanks to this innovation, Burberry became an official supplier to the British Army and created the famous trench coat, initially designed for officers during the First World War. The trench, with its functional details such as epaulettes, belt, and buckles, has become a timeless style icon over time.

Throughout the twentieth century, Burberry evolved from a technical brand into a symbol of British elegance. The famous check pattern, introduced in the 1920s as a coat lining, became one of the most recognizable elements in global fashion. The brand won over an international clientele, dressing explorers, aviators, celebrities, and members of the Royal Family.

Between the end of the 20th century and the beginning of the 21st, Burberry underwent a brand image renewal. Through a strategy that combines heritage and modernity, the brand has successfully strengthened its identity within the global luxury landscape. Contemporary collections reinterpret historical codes – trench coats, checks, and tailoring – with a modern, urban twist.

Today, Burberry represents a balance between tradition and innovation, keeping its British heritage alive and continuing to be a benchmark for international luxury. A brand that has mastered the transformation of functionality into iconic style, spanning eras and trends without losing its identity.