Re-Nylon one-shoulder backpack.

Prada Re-Nylon one-shoulder backpack. The true turning point for Prada came in 1978, when Miuccia Prada, the founder's granddaughter, took the reins of the company. A graduate in political science with a passion for theatre and fashion, Miuccia brought an innovative and contemporary vision. In 1985, she launched a simple black nylon bag with the triangular logo, which became an international success and helped redefine the aesthetic of luxury.

In the 1990s, Prada expanded into prêt-à-porter, making its mark with collections characterized by a sober, intellectual, and unconventional style. In 1993, Miu Miu, a younger and more experimental line, was launched. The company also acquired other brands (such as Church’s and Helmut Lang) in an effort to build a true luxury empire.

In the new millennium, Prada has continued to evolve, combining innovation, technology, and sustainability. Under the leadership of Miuccia Prada and Patrizio Bertelli, the company has invested in digital, environmental responsibility, and stylistic experimentation. In 2020, Belgian designer Raf Simons was appointed co-creative director alongside Miuccia, ushering in a new creative era.

Today, Prada is synonymous with modern luxury, aesthetic intelligence, and cultural vision, capable of uniting Italian artisanal tradition with a contemporary language. From international runways to artistic collaborations, it continues to be a benchmark in global fashion.