Cotton logo hoodie in wool, XL.

Missoni cotton hooded sweatshirt with wool logo. The Missoni brand became famous for its zigzag patterns, geometric prints, bold use of color, and innovative manufacturing techniques. In the 1960s, the brand conquered the international scene: in 1967, the collection presented at Palazzo Pitti in Florence caused a stir with its use of sheer and colorful fabrics, sparking a small scandal but attracting the attention of the global press.

In the 1970s and 1980s, Missoni consolidated its reputation in the luxury fashion landscape. The brand is not only synonymous with clothing but also with lifestyle, featuring home lines and artistic collaborations. The Missoni family has maintained a strong personal imprint on the company: children Angela, Vittorio, and Luca have progressively taken on key roles.

In 1997, Angela Missoni became creative director, renewing the brand's style while keeping its artisanal roots alive. Despite the tragic passing of Vittorio in 2013, the brand has continued its global expansion.

Today, Missoni is one of the symbols of Made in Italy worldwide, with a vision that combines tradition and innovation, color and elegance. In 2018, an investment fund entered the capital to strengthen international growth, but the family still maintains a central role today.