Screener leather sneakers with web detail.

In the 1930s and '40s, despite the difficulties of the war, the maison introduced innovative materials such as bamboo, giving rise to the famous Bamboo Bag. In the post-war period, Gucci expanded rapidly, becoming a symbol of status and sophistication. The 1950s and '60s marked the brand's international rise, with boutiques in New York, London, and Paris, and a clientele of celebrities and aristocrats.

During the 1970s and '80s, the company faced a complex period due to family tensions and fragmented management. The turning point came in the 1990s with the arrival of Tom Ford as creative director, who revitalized the brand's image with a sensual and modern style. Under his leadership, Gucci returned to the forefront of the global stage.

Subsequently, the brand became part of the Kering group, consolidating its position in the luxury sector. In the 2010s, Alessandro Michele's creative direction introduced an eclectic and romantic aesthetic, winning over a new generation of clients.

Today, Gucci is one of the most influential brands in the world, synonymous with innovation, tradition, and contemporary luxury. Its ability to reinvent itself over time, while staying true to its artisanal roots, is the key to its lasting success.