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In 1946, with the support of entrepreneur Marcel Boussac, he founded Maison Dior in Paris. The following year, he presented his first collection, which revolutionized the fashion world. The silhouettes were characterized by cinched waists, soft shoulders, and full skirts, in stark contrast to the austere clothing of the wartime period. This collection was dubbed the "New Look" by the American press, a name destined to go down in fashion history.

Success was immediate and international. Dior transformed Paris into the post-war world capital of haute couture and developed an innovative brand, expanding production to include perfumes, accessories, and commercial licenses. His vision helped make fashion a global phenomenon and a major economic sector.

Christian Dior died suddenly in 1957, at the age of 52, during a holiday in Italy. After his passing, the creative direction of the maison was entrusted to the young Yves Saint Laurent, who continued the founder's legacy. In the following years, other great designers, including Gianfranco Ferré, John Galliano, Raf Simons, and Maria Grazia Chiuri, have reinterpreted the Dior style, keeping its identity alive.